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Capital One’s Exclusive Music Lineup Announced

While SXSW started as a music festival more than 30 years ago, it quickly evolved into a unique convergence of original music, independent films and emerging technologies – a hub for connection. Inspired by SXSW’s quest for innovation and advancement across multiple industries, Capital One is returning to Austin once…

BY Jordan Guillory
Shakey Graves at Capital One House SXSW 2018

Amber Venz Box: Disrupting the Retail Landscape

It has been an insane year for Amber Venz Box. In the course of 12 months, her online-shopping app, LIKEtoKNOW.it (owned by her Dallas-based company rewardStyle) has drummed up more traffic than Pinterest, Facebook, Tumblr or Twitter did in the same length of time. “If you look at how long…

BY SXSWorld
Amber Venz Box. Photo by Mindy Byrd

Adventure Awaits Ready Player One’s Movie Audience

Ernest Cline’s 2011 novel Ready Player One takes place in 2045, when environmental disasters and fossil fuel shortages have triggered widespread economic hardships but technological advancements offer an escape to a better life in a virtual world called the OASIS, where limits of reality are your own imagination. The book’s…

BY SXSWorld
Ernest Cline on the set of Ready Player One. Photo by Jaap Buitendijk

Ta-Nehisi Coates Balances Wealth of Opportunities

There’s a duality inherent in Ta-Nehisi Coates’s career. He’s a journalist, but rather than seek out a pretense of objectivity, his most famous work has been his deeply personal, passionate arguments on issues surrounding race in America. He is perhaps the leading public intellectual in the country, but he splits…

BY SXSWorld
Ta-Nehisi Coates. Photo by Gabriella Demczuk

SXSW GO app

Download the SXSW GO mobile app to start planning your SXSW 2018 experience today. Browse our continuously updated lineup of programming and build your schedule online at schedule.sxsw.com or directly on your mobile device. Sync your online schedule with your mobile device, so your info will always be up to…

BY SXSWorld

Anticipation Builds For Apple’s Original Video Content

During an interview at the Pollstar Live! conference in February, Eddy Cue, Apple’s Senior VP of Internet Software and Services, teased an upcoming announcement about Apple’s original video programming. “Hopefully you’ll hear a lot more about this in a little bit of time,” Cue said. Even before that, the tech…

BY SXSWorld
Eddy Cue. Photo by Roy Zipstein

Young Guru: Teaching More Than Just Beats

“I’ve been going to SXSW since back when Interactive wasn’t even a thing. You just walked down the street and saw new bands,” says Gimel Androus Keaton, aka Young Guru. Best known as Jay Z’s go-to recording engineer, he will speak this year at SXSW about the intersection of technology,…

BY SXSWorld
Young Guru

A Look Back: The Moth Storytellers‭

The Moth was founded in 1997 to promote the art and craft of storytelling, and to honor and celebrate the diversity and commonality of human experience. The Moth Education Program works with young people and educators to build community through storytelling workshops, performances, and innovative workshops. SXSW EDU 2018 kicked…

BY SXSWorld
Micaela Blei
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