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Budweiser’s One Night Only Country Music Showcase

If you’re still planning out your SXSW schedule, it’s time to pencil in Budweiser’s tribute to country music. On March 15, Budweiser hosts its first ever country music showcase. Dedicated fans are invited to gather at Austin’s Fair Market to raise a cold one to America’s most iconic music genre…

BY John Krause
Budweiser Country Club SXSW 2018

SXSW SLUGFEST: A Night of Pro Boxing and Music Is Only 4 Days Away!

SXSW SLUGFEST: A Night of Pro Boxing and Music is only a few days away! Join us at Moody Theater on March 17 for an exciting night of sport and entertainment. Confirmed bouts include: ####MAIN EVENT - WBB Intercontinental Title Fight: Reshard Hicks (9-0-1, 4 KOs – Killeen, TX) vs…

BY John Krause
SXSW SLUGFEST

Diet Coke FTW at SXSW

Diet Coke FTW! Head over to the House of Because, where you can do you. Because why not? Here’s your chance to try each of our four fizzing delicious new flavors, while also enjoying the same great taste of the one and only Diet Coke. First, crack open a can…

BY Jordan Guillory
Diet Coke FTW at SXSW

Get Your Swag On with Official SXSW Merchandise

Loving SXSW? Make sure to stop by our merch stands in the Austin Convention Center to pick up some official SXSW merch! We have everything you want and everything you never knew you needed. Did you get a little cold in the trade show? Pick up a cozy sweatshirt or…

BY Jordan Guillory
SXSW merch

Comedians Recall SXSW’s Decade of Laughs

During its 10 year history, the SXSW Comedy Festival has grow into a week-long whirlwind of emerging and established talent. As we look back over the past decade, some SXSW Comedy participants shared their thoughts. In the beginning … SCOTT AUKERMAN: The first time I came to SXSW was 11…

BY SXSWorld
Liza Treyger

SXSWomen: Female Filmmakers Seize Timely Opportunities

The past several months have marked a sea change in the film industry, with the public unveiling of decades of gender discrimination and abuse in Hollywood. This is a powerful time for women, and the 2018 SXSW Film Festival lineup is especially fitting for the year of Time’s Up and…

BY SXSWorld
The Breaker Upperers. Photo by Matt Klitscher

U.K. Artists Explore VR Technology’s Vast Potential

“I think that theater itself is virtual reality,” says Sarah Ellis, the director of digital development at the Royal Shakespeare Company. “As soon as we come into that space, we are immersed in another world, and we see things on a stage that were impossible in the real world that…

BY SXSWorld

Adressaparken Wins Place by Design Competition at SXSW Cities Summit

Adressaparken wins first place in the SXSW Place by Design competition, which took place as part of the inaugural Cities Summit. Place by Design, presented by the Walton Family Foundation, is a public space design competition that celebrates the intersection of art, technology, and design that rethinks how we use,…

BY Jessica MacCall
SXSW 2018 Place by Design WInner, Adressaparken, at Cities Summit.
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