SXSW Keynote: Frank Warren
Warren created the PostSecret project, in which people anonymously wrote a secret about themselves on a homemade postcard with no return address and mailed it to Warren. He then presented the postcards and their confessions on the PostSecret website, which was spun off into a very popular discussion forum and eventually a book. At SXSW, Warren presented many of these secrets to the live audience and discussed the project and his goals for it. A highlight of the session was when during the time when audience members were allowed to share secrets, one man took the opportunity to propose to his girlfriend.
Frank Warren
Founder, PostSecret