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Get SXSW GO: The Official Mobile App of SXSW 2020

Hold your SXSW future in the palm of your hand – download SXSW GO®, the official mobile app of SXSW 2020, to begin! The mobile app is a useful discovery tool to help you get the most out of attending SXSW. With SXSW GO, you can upload your badge photo,…

BY Jordan Roberts

Create Purposeful Branding in Advertising

Today's brands are expected to do more than just sell their goods and services. Consumers expect brands to stand for something and to engage meaningfully with the issues that are currently shaping our world. Actions brands take can either launch them into hyper success or bury them in the embarrassing…

BY Nicole Cappabianca

Hulu Handmaids - 2018 - Photo by Aaron Rogosin

Introducing the Official 2020 Trade Show Exhibitors

With the arrival of the new year and less than three months until SXSW 2020, we’re in full swing preparing for the SXSW Trade Show. Centered at the heart of SXSW, the Trade Show is SXSW’s established innovative playground, delivering its attendees a hands-on, experiential showcase of the world’s latest…

BY Allison Belcher

How to Be the Best You with Esther Perel, Brian Solis, Marie Kondo & More [Video]

Now that it's 2020, we're here to intervene early to make sure you have everything you need to stick to your New Years Resolutions because new year, new me and all that, right? Over the years, SXSW speakers – including Brian Solis, Susan Fowler, Michael Pollan and Tim Feriss, Esther…

BY Nicole Cappabianca

How to Succeed in the Music Industry with Lady Gaga, Lyor Cohen, Lauren Mayberry & More [Video]

In an ever-changing music industry how do you get discovered? Remain true to your roots? Make a living? Hear from musicians, booking agents, songwriters, producers, and more in this curated playlist, How to Succeed in the Music Industry. >####“I'm so deeply passionate about anyone that has an artistic spirit...any person…

BY Hailey Hess

Film 101 with Darren Aronofsky, Jessica Brillhart, Lee Daniels & More [Video]

There's nothing like the start of a new year to learn a fresh skill or sharpen what you already know! Get into the basics of filmmaking with inspiration and tips from previous SXSW Film Keynotes and Featured Speaker sessions. Whether it's rules to live by or resources you need to…

BY Neha Aziz

SXSW Film 2015 Keynote Speaker Mark Duplass

Take a Look Back at the Last Decade of SXSW

Travel back in time through the last decade of SXSW featuring highlights from 2010-2019 alums across the Conference, Film Festival, and Music Festival.

BY Jordan Roberts

Uncovering New Worlds and Experiences With Cirque du Soleil, NASA, and More

We live in a world where just about everyone is glued to their devices. The need for human interaction and connection is vital now more than ever. So how can we get better at discovering and savoring unique experiences? The Experiential Storytelling Track at the SXSW Conference blends traditional methods…

BY Neha Aziz

Featured Session: Shooting Stars: How NASA Works with Film & TV - Photo by Diego Donamaria/Getty Images for SXSW

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