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Mazda Express. Get In and Get Going.

Sponsored Content Provided by Mazda Everybody’s favorite SXSW transportation hack is back for 2017! The Mazda Express shuttle service provides complimentary rides throughout SXSW, featuring the all-new 2017 Mazda CX-5. Skip the lines and save yourself some time by pre-registering at MazdaSXSW.com. Then visit the Mazda Lounge at the Austin…

BY Ally Fleming

Vice President Joe Biden to Speak at the 2017 SXSW Conference with an Introduction by Dr. Jill Biden

The SXSW Conference is honored to announce that The Honorable Joseph R. Biden, Jr., the 47th Vice President of the United States, will speak on Sunday, March 12 at 3:30pm at the Austin Convention Center in Austin, TX. He will be introduced by Dr. Jill Biden. This talk will be…

BY Jordan Roberts

See the Future of Clothing at the Levi’s® Outpost

This year, SXSW is teaming up with the denim pioneer Levi’s® on the Levi’s® Outpost. It’s a venue. It’s a store. It’s a tailor shop. All dedicated to originals in music, innovation, and style. At the Interactive Festival, Levi’s® will unveil—for the first time ever—the Levi's® Commuter™ Trucker Jacket with…

BY John Krause
Levis Outpost SXSW

Cyber Teleportation Tokyo at SXSW

Content provided by NTT Get ready to go to Tokyo! This year at SXSW, NTT will present CYBER TELEPORTATION TOKYO, a concert featuring 2017 Grammy Award nominated Japanese DJ starRo performing live in Austin. At the same time, Japanese female dance duo AyaBambi, rapper Ryohu (KANDYTOWN), singer Taichi Mukai, and…

BY John Krause
NTT SXSW Kiari

The Daily Chord Weekly Recap – Friday, March 3

Reports of global growth in recorded music revenues and record numbers of streaming subscribers marked the week in music. Future continued his unique rise to the top of the charts. CD players are disappearing from cars, and Nine Inch Nails surprised fans with an odd package. Keep up to date…

BY Andy Flynn
SXSW Daily Chord | dailychord.com

That’s a Hot Mic: Shure Microphones at SXSW

Content provided by Shure From the big acts on the festival stage to your local dive bar around the corner, chances are you’ve seen and heard Shure products in use. Shure mics are everywhere, and when you close your eyes and think of a mic, you’re probably picturing a Shure…

BY John Krause
Shure at SXSW

Exploring Themes In the SXSW Film Lineup: Ripped From the Headlines

Justice and revenge are common narrative themes, but they are also very much entwined in our real lives. The SXSW lineup features both narrative and documentary films that came directly from the news. Explore the following titles to gain better knowledge of these catastrophic events. ###The Blood Is At The…

BY Neha Aziz

SXSW Music Weekly Round-up: Garth Brooks Keynote, Ryan Adams, DJ Lo Down Loretta Brown

We’re down to the last week before SXSW begins, and we still have more to share with you. We’re pleased to announce the addition of eight new conference sessions, including SXSW Keynote Garth Brooks; the multi-platinum country icon will exchange stories with Amazon’s VP of Digital Music Steve Boom. In…

BY Hayden Bagot
2017 SXSW Showcasing Artist DJ Lo Down Loretta Brown aka Erykah Badu
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