Badge Access

Your SXSW adventure kicks off the moment you secure your badge. Unlock access to cutting-edge conference sessions, iconic festivals, and unparalleled networking.

With each 2025 SXSW Badge—Platinum, Interactive, Film & TV, or Music—you get primary access to the specific Conference tracks and events related to your badge type, plus Keynotes, exhibitions, Comedy Festival showcases, and select Conference sessions open to all badge holders.

Additionally, secondary access to other tracks and events outside your badge type lets you explore even more programming and connect with creatives across diverse industries. Registrants also enjoy a range of Austin hotels at the best available rates.

Go Platinum

Make your SXSW experience unforgettable with a Platinum Badge for primary access to ALL events throughout the Conference and Festivals from March 7–15. New for SXSW 2025, the Platinum Badge unlocks more than ever.

Improved Platinum Benefits

• Improved access to select Keynotes and Featured Sessions
• Primary access to select brand experiences
• Early access to SXXpress Passes
• Expedited badge pick-up to get you on your way
• Platinum-only rooms at major Conference venues to rest and recharge in
• Merchandise discounts including 50% off an entire online order through December 31, 2024.
• Plus, the first 300 Platinum Badge buyers receive a free merch item at SXSW as well as 10% off exclusive pre-sale merch (to be picked up at Registration).

Explore access information and current rates for each of the 2025 SXSW Badges below.

Exclusive Savings

The old saying still rings true: the SXSW early bird lassos the biggest savings. For the best badge rates of the season, be sure to register early to save off the March walk-up rate. You can also buy now and pay later with PayPal. Just use the PayPal option when checking out in the SXSW Cart.

Groups

Bringing a team of 10 or more? Explore our exclusive group rates. Connect your team with the latest professional development tools and new collaborators amid endless networking opportunities at SXSW.

Students

Learning goes beyond the classroom at SXSW with student badge discounts. Currently enrolled students – college undergraduate, postgraduate, or high school grades 9-12 – may apply for this special offer while supplies last.

Early Career

The Early Career Badge Discount offers an exclusive rate on an Interactive, Film & TV, or Music Badge for SXSW 2025. Enjoy 40% off during your first year fresh out of school or 30% off throughout your second year in the professional world. Apply for this special offer while supplies last.

SXSW Hotel Block

After you're registered, book your Austin stay! SXSW hotel rooms and rates are available exclusively to registered attendees through SXSW Housing.

Explore the Hotel Availability page to see all available hotels from a wide selection of downtown Austin options at the lowest rates.

Keep Up With Year-Round SXSW News

Stay tuned for event updates, trending topics from the SX community, programming announcements, and more throughout the season. While you await the 2025 SXSW announcements, relive exciting 2024 Keynotes, Featured Sessions, Film & TV Festival red carpets, Music Festival showcases, and more on our official YouTube Channel.

Follow us on Facebook, Instagram, LinkedIn, TikTok, and X. Subscribe to event newsletters and check out SXSW News for the latest SX coverage.