Sports
innovation conference
Redefining the game
Dive into the future of athletic performance, next-generation fan experiences, and the evolving economics of professional leagues, from AI-driven analytics to immersive media. Discover how groundbreaking startups and established organizations are redefining the global sports ecosystem.
Cam Jordan
nfl 8x pro-bowler
“We’re taking our helmet off. We’re letting fans in. It’s realizing that we’re people beyond this gridiron.”
programming themes
- Commercial & Brand Partnerships
- Fan Engagement via Immersive Tech
- Sports Analytics & Biometric Tracking
- Growth & Investment in Women’s Sports
- Youth Sports
Past Speakers
The people shaping how stories get made.
Blake Griffin, Mortal Media
“Mortal Media and the Transition from Sports to Entertainment”
Diana Flores, Mexico World Champion National Flag Football Team
“Flag Football’s Startup Moment: Building a Global Sport for LA28”
Dwayne Wade, Wade Inc
“Icons of Impact-A Conversation with Dwyane Wade”
Kathryn Kai-Ling Frederick, Los Angeles Rams
“Los Angeles Rams Revealed: Behind-The-Scene of Unique Player” Content
Additional Information
Each year, SXSW brings the best speakers in the world to Austin, TX< to present sessions on what’s next in the worlds of film, culture, music, and technology.
The convergence of first-class talent from so many different disciplines and backgrounds creates a unique environment for attendees to explore.
SXSW Conferences include the Innovation Conference, Music Conference, and Film & TV Conference.
Accompanying the SXSW Conference are events including expos, a pitch competition, parties, and more.
Explore Keynotes, Featured Speakers, Session Formats, and programming tracks, of visit the Conference Formats page.
SXSW Conference sessions will be divided into multiple tracks across three overarching verticals:
- Innovation Conference Tracks explore technology, marketing, health, the creator economy and more.
- Film & TV Conference covers both the creative and business elements of film and TV production.
- Music Conference features content on the making, marketing, impact and future of music.
Visit the Tracks pages for detailed information on each of the tracks.
Conference session formats range from presentations and fireside chats to panels, workshops, mentoring, networking and more.