South By Southwest dedicates itself to helping creative people achieve their goals.
Founded in 1987 in Austin, Texas, SXSW® is best known for its conferences and festivals that celebrate the convergence of tech, film, music, education, and culture.
An essential destination for global professionals, the annual March event features sessions, music and comedy showcases, film and television screenings, world-class exhibitions, professional development and networking opportunities, tech competitions, awards ceremonies, and much more. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.
SXSW by the numbers
7 days in Austin
Connect, discover, and create what’s next.
850+
total conference sessions
Brands activating
400+
375+
film and tv show screenings
600+
Mentor and networking events
4,000+ Musicians
Performing over 300 live showcases
Keep up with SXSW
- To keep up with all things South By®, check out our latest announcements and follow us on Facebook, Twitter, Instagram, TikTok, and LinkedIn.
- Subscribe to important SXSW Event Updates and Community Newsletters based on your interests to stay in the SX know all season long.
- If you haven’t already, book your hotel now for the next installment of SXSW in Austin, TX.
Attendee wearing Unless jacket outside the Film & TV Clubhouse at SXSW 2026
Tokyo Joshi Pro Wrestling at SXSW 2026
