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Aurasma
Stand 346
One Market St Spear Tower Ste 1900
San Francisco, CA 94105
Phone 415/271-5556
URL www.aurasma.com/
Company Profile
Aurasma is the world’s leading augmented reality platform. Available as a free app for iOS and high-powered Android devices or as an SDK for developers, Aurasma’s core technology uses advanced image and pattern recognition to blend the real-world with digital, interactive content such as videos and 3D animations called “Auras”.
Auras can be created for printed images, product packaging, clothing, physical places and users can even use the app to create and share their own. Since its launch in June 2011, Aurasma has reached more than four million downloads and the core technology (the SDK) has been embedded in over 1,000 Aurasma-powered apps. Over 15,000 partners in markets including retail, fashion, entertainment, sports, automotive, education, advertising and publishing now use the powerful technology to reach their customers. Aurasma is part of HP.
