There are numerous opportunities for sponsorship at SXSW and we realize that sometimes it can be overwhelming trying to find the best fit for your company. Determining your audience is one of the most important factors to consider. Because SXSW attracts thousands of leaders in the media, music, film, and digital technology industries, as well as some of the hottest, up-and-coming bands in the music world, you can find a variety of ways to pinpoint your audience through sponsorship. Here are a few examples: Photo: Registrants Lounge courtesy of Daniel Lewis

The Registrants Lounge offers sponsors a large presence in front of festival attendees. Located at 4th Street and Neches, just opposite both the Hilton and the Austin Convention Center, the Registrants Lounge functions as a destination spot ideal for networking and relaxing, segueing the daytime and nighttime events. Open daily from 4pm-7pm, with a variety of refreshments and entertainment provided, this high-traffic lounge is at the center of Registrant activity. As a sponsor, you have the opportunity to interact with these Registrants by creating a customizable onsite activation which includes the freedom to decorate, furnish, and brand the lounge itself.

Each year thousands of buzz bands make their way to SXSW. One of the most popular places for artists to hangout during the daytime Music Conference activities is the Artists Lounge at the Austin Convention Center. By sponsoring this laid-back hospitality suite, you will have the opportunity to place your company directly in front of a unique subset of hip, trendsetting artists. With lounge style seating, complimentary beverages and snacks, DJ music, and chair massages, this area is available for you to create a unique, interactive presence. Photo: Artists Lounge courtesy of Jojo Marion

Sponsoring it is one of the best ways to put your brand in front of many eyes over many nights. Ready to create your space in any one of these venues? Contact our Sponsorship Representative today!