Kendrick Lamar, photo by Dan Monick

SXSW Music is excited to announce a late-breaking interview with Top Dawg Entertainment hip hop star Kendrick Lamar on Thursday March 14th. Hailing from Compton California, Kendrick Lamar has revitalized the West Coast rap scene and the hip-hop game. Making his start in 2003, K.Dot released a string of mixtapes and two acclaimed independent albums, 2010's Overly Dedicated and 2011's Section.80. The turning point of his career came when the MC inked with Aftermath's legendary Dr. Dre to release his 2012 album, good kid, m.A.A.d. city, which many have already labeled a classic. Kendrick will be joined in conversation with Rap Radar's Elliott Wilson to discuss his journey, success, work ethic and fame.

SXSW Interview: Kendrick Lamar
Thursday, March 14th, 3:30-4:30 PM
Room 16AB, Austin Convention Center
This session is open to all Music and Platinum badges and Artist wristbands