South By Southwest™ Music News

The 2014 SXSW Music Conference
Written by Rory Burbeck | December 18, 2014

Music Conference Spotlight: (Re)introducing Lost Classics

An incredibly small portion of the millions of recordings that have been created over time have become “classic” parts of our culture. But there is a greater number of amazing records that were pressed once and buried in time.

Reissuing Records: (Re)introducing Lost Classics at the 2015 SXSW Music...

McDonald’s Showcasing Digital Chops at SXSW 2015

By Atif Rafiq Chief Digital Officer, McDonald's

Since assuming the role of McDonald’s first-ever Chief Digital Officer, I’ve been asked many questions: Is there really a secret menu? Why did you leave Amazon to work for a burger company? But above all, what everyone seems to want to know...