About ScreenBurn

Do you have an exciting new video game product launching? Do you need your latest gaming innovation in front of target consumers and press to leverage your brand? If so, then the SXSW ScreenBurn Arcade is the opportunity for you! Kicking off the first weekend of SXSW, the ScreenBurn Arcade is the perfect way to create buzz, make contacts, and get your company's latest project in front of a one-of-a-kind mix of consumers, SXSW registrants, and press.

Creekside Live turned into a hot and heated spectacle last Monday night filled with beverages, burlesque dancers and pulse-pounding performances at the IGDA and ScreenBurn at SXSW-sponsored “1024-Bit Battle Royale 2010: SSH Complex.” Kain Shin, senior gameplay programmer for Arkane Studios and IGDA Austin member, served as the rock star emcee for the night, shouting from center stage, “The show is about to begin!”

And begin the show did as an amalgam of different acts and activities littered the dance floor, from burlesque dancers dressed as popular video games characters, dancing drenched in eroticism that ended with stripteases that left little to the imagination, and performances that shook the foundations of Creekside Live from bands such as Mysterious H, Deserts of Mars, Giggle Party, Whitefall, Here Lies Lester Moore and others.

Jason Manley has a problem with the education system and how it arbitrarily assigns grades to students. He has a problem with how much it costs for a student with an artistic vision to get the education they need. He definitely has a problem with the quality of education; what you supposedly get when you finally do lay down the big bucks for those arbitrary grades Manley despises so much. But at the ScreenBurn at SXSW Arcade, Jason Manley, president of full production artwork and asset outsourcing studio Massive Black, is set to change all that for his vision of what an education in art should be.

The ScreenBurn at SXSW Arcade was all about giving the industry a chance to hone in on their artistic side with companies showing off their work, or in most cases, providing the tools to create and distribute. The Rock Band Network, GameSalad, and Into the Pixel are all set to change all we know about content creation and distribution.