SXSW 2010: March 12 - 21, Austin, Texas

SXSWeek 2010: March 12-21
Interactive: March 12-16
Film: March 12-20
Music: March 17-21

Special thanks to our sponsors who make SXSW® possible...

Web Buzz About SXSW®

Don't take our word for it. Hear what others are saying about their experiences at SXSW®...

"... SXSW is a bazaar for industry professionals seeking talented clients and for musicians in search of representation."

Wall Street Journal, March 24, 2009

Tomorrow Happens Here.

Auditorium Shores

Auditorium Shores is located at 920 W Riverside Dr just off of the 1st Street Bridge.

SXSW events at Auditorium Shores are free and open to the public, thanks to our sponsors. Check back soon for more information.

Get started with SXSW® Tools!

New events and information for 2010!

Let Us Book your Hotel for You!
Take advantage of our special hotel discounts available only via SXSW.com when you register.

Hotel deadline passed. Waitlist only for Interactive + Film

First-timers Guide to the SXSW Experience
SXSW can be overwhelming to first-timers. Here are a few pointers to guide you.

SXSW 101
Featuring pertinent SXSW information for both newcomers and veterans, SXSW 101 answers frequently asked questions and highlights ways to make the most of the event.

SXSW Stories
To illustrate the unique experience each SXSW registrant enjoys, we're sharing some feedback from our attendees.

March 11

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