Welcome to SXSW 2013

The South by Southwest® (SXSW®) Conferences & Festivals (March 8-17, 2013) offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.

Recent News

Today's Virtual Q&A Hashtags Courtesy Mass Relevenace

Created by tammy on March 9, 2013
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Mass Relevance logoWant to know how to Q&A today? For the following featured sessions, please use the the hashtags below to participate in the virtual Q&A segments brought you by Mass Relevance.

#AskMilner
Schedule link: http://schedule.sxsw.com/search?q=milner

#AskBernersLee
Schedule link: http://schedule.sxsw.com/2013/events/event_IAP15971

#AskLeap
Schedule link: http://schedule.sxsw.com/2013/events/event_IAP15967

#AskMusk
Schedule link: http://schedule.sxsw.com/2013/events/event_IAP993338

#AskGore
Schedule link: http://schedule.sxsw.com/2013/events/event_IAP16038

Make Yourself at Home at the Mashable House

Created by Cori on March 9, 2013
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Image Courtesy of Mashable

Kick back, relax and have some fun at the Mashable House, located on the corner of East Cesar Chavez and Trinity Street across the street from the Austin Convention Center. There’s plenty of room to mingle with the Mashable team, the SXSWi community and even a couple of memes IRL. If you ever wanted to meet Grumpy Cat and Scumbag Steve, here’s your chance! There will be performances, a meme-tastic photo booth, video interviews and original Mashable artwork.

Day One – Bre Pettis Opening Remarks Community Recap

Created by tammy on March 8, 2013
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Bre Pettis illustration by ImageThinkBig thanks to our friends at ImageThink!

We took the time to check out Bre Pettis, our Opening Remarks speaker and the CEO of MakerBot, today in Exhibit Hall 5 at 2pm. Pettis talked about how his company seeks to empower people to fundamentally alter the global supply chain, change the way businesses interact with customers and make their own stuff.

Highlights included: MakerBot's Thingiverse currently has more than 40K things to choose from (and 3D print) so the layperson doesn't even have to know CAD! Pettis emphasized that his goal is to make hardware accessible, fun and playful using the example of a Duplo / Brio connector that didn't exist before the advent of commercial 3D printing. On a more intensely heartfelt note, Pettis showed the audience how 3D printing has allowed children who need prosthetics to print out Robohands to enhance and increase their mobility.

Bre Pettis by TLGBre Pettis by Tammy Lynn GilmorePettis also used the platform at SXSW Interactive to make two compelling announcements for the Makersphere. He unveiled a MakerBot Digitizer Prototype that uses lasers to scan and collate points on a real-world object and wraps it all up into a 3D model. On his slide, he described the Digitizer thusly:

What is Kefir?

Created by chris on March 8, 2013
Film Interactive

Image courtesy Lifeway Foods

If you walk away from reading this with one thing, Lifeway Foods would like it to be this: kefir is not yogurt. So what is kefir? Well, like yogurt, kefir is a low-fat cultured dairy food rich in calcium and protein. Unlike yogurt, kefir is made with 12 different live & active cultures, and it’s cultured for 14 hours, giving it a higher probiotic count than yogurt and an effervescent, tangy flavor. (Seven to 10 billion units in a serving – dang!)

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